The London Borough of Waltham Forest launched ‘Creating a Better Place’ – a regeneration scheme specifically developed to reinvigorate high streets, schools and leisure facilities around the borough with £160m of investment.

We were commissioned to create a brand to be rolled out across a suite of marketing materials which included a summary report as well as an information pack, billboards, press adverts, hoardings and an AV presentation to build stakeholder support. The requirements were to create a design with a clean and professional appearance which projected the modern vibrancy of the planned redevelopments. We achieved this with a simple device of coloured blocks at varying heights placed on an horizon which has a striking presence around the borough.

BRANDING GRAPHIC DESIGN VIDEO EDITING LITHO PRINTING

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